What are motivators and what is motivation?

When we know with which generations we work daily and what's the dominant one in the organization - only then do we know how to communicate correctly, which working methods and motivators to use in order to motivate our employees.


The word motivation is derived from the Latin word “movere”, which means moving. That is, motivation is always a movement, a purpose, a guide. It can be seen as a driving silo that forces us to align ourselves with some, or to further strengthen our behavior. Motivation is a mental process that, with different motives or aspirations to guide people’s needs, values, aspirations, ideals or urges, leads them to specific goals.

Until recently motivation was perceived as the secret of how you gain power over employees so they are ready for creative work. In fact, motivation is a much more simple thing: it’s about how to treat people and achieve that they are satisfied with their own work. It is more difficult of course to find the right way to encourage motivation (Keenan, 1996, 5). Motivational procedures can be ran consciously using willpower or unconsciously. Everyone is triggered when a need arises, which we must satisfied because we are motivated by continually solve our own problems.  We are motivated to fight for even higher goals.

We usually have two types of people:
1) People who want something (material form)
2) People who want to become something (reputation, position …) – Fromm’s theory
3) We also know Maslow’s theory, which is based on the fact that a person is never satisfied when he or she has certain needs – new, higher level needs are always emerging. Needs according to Maslow are: basic needs (food, drink, heat), need for security, belonging, condition and self-fulfillment.



Motivators are chosen measures that an organization has in order to keep the employees commited and give them a sense of belonging. When we choose the right motivators, we achieve motivation.

Motivators have to be carefully chosen – if not, they have no effect. Unfortunately, organizations still have just financial motivators, jubilee awards and prizes for success in various competitions, etc.
Modern organizations, which realise just how important their employees are, carefully choose and review the motivators yearly to make sure they did not change. This is done by considering the structure of employees (men, women, younger employees, older employees, foreigners…).

The processes of Learning Organizations very precisely guides the organization to choose the right motivations that will have the best influence.

So if the motivators are properly selected, the climate in the organization automatically rises. Why? Because motivated employees are more committed, they like to come to work, they spread a good mood and motivate other employees. Anyhow the organization can expect the work to be done in determined deadlines and that the employees will not be leaving the organization.

Stay healthy, we wish you all the best!